TADA Towns are the solution to your customer acquisition problem.

The Problem

Customer acquisition BEFORE TADA Towns.

Local brands spend $161B+ a year in the U.S. alone to acquire new customers.

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Customer Acquisition

(without TADA Towns)

COST

CUSTOMER ACQUISITION

MEDIUM

Complex & Expensive Customer Acquisition Processes.

Currently, the process of acquiring new customers for a brick-and-mortar business might include the following activities:

Run a TV ad (Cost: $10K - $100K+ per 30 second commercial)
Run a local billboard ad (Cost: $2K - $12K+ per month depending upon the market and the location)
Run a radio ad (Cost: $200 - $5k+ per week depending upon the number of ad spots and number of listeners)
Pay for search ads (Cost: $200 - $4K+ month)
Pay for website optimization (SEO) (Cost: $1k+ a year)
Post frequently on social media (Cost: Free)
Pay for social media ads (Cost: $200 - 4K+ a month)
Place an ad in the local newspaper, Yellow Pages, etc. (Cost: $200+ per month)
Pay for website banner ads (Cost: $300+ per month)
Run a promotion on Groupon (Cost: 50% revenue share for every item sold on Groupon; $100 - $1K+ per month depending on the number of items sold)
Send an email campaign (Cost: $10 - $1K+ per month)
Build your own mobile app (Cost: Free - $100K+ per app)
Run a direct mail ad campaign (Cost: $2K - $3k+ per 6 months; 6 month contract required for many direct mail providers)

It’s not that traditional and digital advertising can’t work.

It’s simply that it’s not the right answer for everyone, especially, for those of us who believe that word of mouth marketing is the best type of advertising.